AI, On The Go

Ten years ago, the notion of having a powerful and complex AI program might have seemed like science fiction. But soon it will fit in your pocket because Apple is partnering with ChatGPT to bring AI to iPhones.

Apple Intelligence, unveiled at June's Worldwide Developers Conference, has generated ample buzz by allowing users to use native AI on Apple's powerful proprietary chips.

Typically, AI tools are accessed via the internet: Users connect with the AI tool provider's servers, which can do all the heavy lifting to make the AI actually work. Apple Intelligence, however, will allow users to use it right on their phones.

Apple Intelligence can be used to write, proofread, and summarize text, which is ideal for composing emails and articles. It can also be used as a research tool for tasks such as troubleshooting a problem with your swimming pool pump or your website code.

You can also create images, monitor your emails, and more. In some cases, however, Apple might ask to send specific requests to ChatGPT. Doing so would allow iPhone and Mac users to tap into powerful servers when necessary.

 Apple has been slow to roll out its own AI solutions compared to Microsoft and Google. However, the timing put Apple in a prime position to study AI's problem areas and learn from mistakes. In the meantime, Apple has bought more than 24 AI companies, and CEO Tim Cook has argued that AI will play an integral role in many of the company's products.

Apple Intelligence will be ready this fall. Among the iPhones already on the market, only the 15 Pro and 15 Pro Max will get it. The platform will also be available on Mac computers with an M1 or newer processor.

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